Pay the rat catcher
Someone shared this with me a few months back, And it’s something I’ve been meaning to pass onto you for some time… I’d be surprised if you haven’t heard of the pied piper story, But just in case… Here’s the “wiki” version of the tale: “The Pied Piper, the Rat-Catcher of Hamelin is the subject…
These two men saved my business
A few years back, my business was struggling…. I wasn’t generating as much money as I wanted, I was working long hours with little reward, I had a serious lack of clients… and the few clients that I did have treated me like shit and didn’t appreciate what I do… In truth, I very nearly…
Why One night stands are bad for business
I enjoy talking about sex as much as the next guy. I enjoy having it even more. But the ‘one night stands’ I’m talking about have nothing to do with getting your leg over, I’m really talking about a certain type of client. We’ve all had them at one point or another I’m sure. And…
Valentine’s Day and your Recruitment/Search Business
Valentine’s day goes hand in hand with the profits in your Recruitment or Search Business. Like dating, love and romance… Sales and Marketing is a seduction too. When you do it right, it turns strangers into friends and friends into lifetime clients. And this Valentines Day is extra special for you… Because I’m inviting you…
How Recruitment and Search Firm Owners Ethically Use Seduction Techniques to Win More Sales and add Profits to Their Business
Next Tuesday I’m hosting a live online training that reveals “How Recruitment and Search Firm Owners Ethically Use Seduction Techniques to Win More Sales and add Profits to Their Business”. It’s FREE to join, and you can reserve your place by clicking the link below – Join Here Here’s just a fraction of what you’ll…
[Podcast] #55: What Recruitment and Search Firms Can Learn from McDonald’s and Starbucks
McDonalds and Starbucks are two of the most successful companies in the world, you’d be hard pressed to find anyone who hasn’t had BOTH of the two at some point in their life… But why are they so successful? I can tell you now, it certainly isn’t because of their products! You don’t have to…
The truth about my ugly mate
Not long ago I wrote an email about “How my ugly mate got laid”. I was basically telling the story about how in my group of friends while growing up. One of my mates had better luck with the ladies than the rest of us (even though he wasn’t particularly good looking). I put it…
You can do better
I speak to a lot of Recruitment and Search Firm Owners almost daily. From various sectors and achieving various levels of success. But something they all have in common is…. Without any exceptions, they can and should be doing so much better. Even the top 1% in the industry could be doing better still with…
What Bruce Lee can teach Recruiters
Bruce Lee was once quoted as saying: “I fear not the man who has practised 10,000 kicks once, but I fear the man who has practised one kick 10,000 times.” He was making the point that mastering one skill to near perfection, almost always trumps mastering 10,000 skills to a mediocre level. I don’t necessarily…
A question you need to answer first
Recruitment and Search Firm Owners often come to me with questions relating to “HOW” they attract new clients into their business. It’s a good question and one that will need an answer eventually, but a question they need the answer to first is ‘WHO’… “Who” you target should directly influence “How” you market your business……
The Secret To Success
“The secret to success” is something I hear people talking about a lot. It’s a question you often hear being asked to successful people during interviews. People want to know “the secret’ that helped them achieve greatness in their chosen field. We as humans often like to think there’s some mysticism attached to success; we…
Just close your eyes, hold your breath and swallow
When I was growing up, I remember my mum forcing me to take spoonfuls of cod-liver oil, And this was before the “easy to swallow” tablets they’ve made recently. It was back when you had no choice but to take the oil straight from the bottle. I hated the stuff! Just the thought of that…
[OPEN] Recruitment Marketing Academy
It’s been closed since November last year, and I’ve had a few people ask me when it’s going to be re-opened. Well, today’s the day. You can now join the ‘Recruitment Marketing Academy’ and discover how you can quickly increase your revenue and profits with less work, fewer headaches and a lot less hastle by…
If you weren’t there, you missed out…
I’ve just about recovered after four days with members of my Recruitment Marketing Elite mastermind group… It was an eventful few day’s, to say the least. How to intimidate your drug dealer next door neighbour, love bombs, male hair removal cream and how McDonald’s brainwash kids were just a view of the topics that came…
Glass Ceiling
ALMOST every Recruitment or Search Business owner will reach a point in their business where growth starts to stagnate or even stop completely… And most of the time, it has nothing to do with skill or what market they operate in! Think about it, No matter how big your market it is, you only have…
This might make you sad
You might find this disheartening to hear, But most Recruitment and Search Firm Owners will NEVER create the business the set out to build. And in fact, will end up with nothing more than a ‘job’ (but with all the other extra headaches that come with running a business.) They’ll spend most of their days…
Even while you sleep
I’ve been asked to co-host a webinar next week that reveals: “How to Build a Recruitment or Search Firm that Generates Leads, Revenue and Profits On Autopilot (Even while you sleep)” It’s FREE to join, all you have to do is click the link below and reserve your place. Reserve your place here: Here’s just…
2 days left
One of the downsides to my job is I get asked the same questions over and over again by Recruitment and Search Firm owners, all of whom seem to think they’re the only ones in the world with this particular concern… To me, it’s just a twist on the statement “but my business is different”;…
One of my favourite subjects
Today I want to talk about ‘positioning’ in your Recruitment or Search Business… Positioning is basically how you view yourself in the market, how your competitors view you in the market and how your clients and potential clients view you in the market. It’s one of my favourite subjects and something I can spend days…
How my ugly mate got laid
In my late teens I used to have a mate who built up a reputation in my circle of friends as being a bit of a ladies man… I think most circles of friends have someone like this, especially at that age… Someone who seems almost naturally gifted at attracting the opposite sex… But this…
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