You’re doing it all wrong
Your LinkedIn profile has the power to attract all the new clients you want, add revenue to your business and all without cold-calling… But if you’re like most Recruitment and Search Firm Owners, chances are you’re doing it all wrong, and you’re leaving money on the table. On Thursday I’m hosting a FREE online training…
Why you should stay at home
I’m sure I don’t have to tell you that the ‘Early Bird” discount for Lead Genesis ends tomorrow and unless you act now you’ll miss out on your £200 saving. And on top on that, a maximum of 30 people will be allowed in the room, and there are now only a few spots left.…
A mistake I made when I first started Recruitment
When I first entered this industry… I made the mistake of believing that if you’re a recruiter, you’ll have a successful business… This just isn’t true… How good you are at what you do has nothing to do with how successful your business is or will be…. In all honestly… Your Recruitment or Search skills…
You’ll have to be in the room
Imagine coming into your office on a Monday morning to be greeted with dozens of messages all from potential clients and candidates who want to work with you… Imagine instead of desperately chasing clients, they came to you pre-sold and ready to buy your Recruitment/Search services. This is the reality for Recruitment/Staffing and Search Business…
“Winning isn’t everything”
Vince Lombardi, an American Football player and Coach, is quoted as saying “winning isn’t everything.” You’ve probably heard it before, even if you didn’t know it’s origin. Anyway, it’s actually a misquote (sort of) because he then followed it up with “But wanting to win damn sure is.” And you can quickly see just how…
Less than a week
You’ve got just 5 days left to claim your spot at ‘Lead Genesis‘ before your early bird discount expires and you miss out on your £200 saving. When the countdown timer hits zero, tickets will be going up to full price. Secure your seat here But don’t bother claiming a seat unless you’re determined to…
Why marketing doesn’t work for Recruitment and Search Firm Owners
Something I’ve heard more often than I’d like from Recruitment and Search Firm Owners over the years is that “Marketing doesn’t work”. Usually coming from someone who has perhaps tried something new once or twice and didn’t get the results they wanted. It’s a belief you might have, and it could be the reason you…
Hard vs Easy
I got thinking about the Satnav in my car the other day. More specifically, I was thinking about what life was like before Satnavs were so easily accessible. I remember going on long drives relying on nothing but a map on the passenger seat and having to memorise any directions I’d been given… It didn’t…
Will they think of you?
Ever heard of Joe Girard?. Nowadays he’s best known for being a motivational speaker… But before that… He was a Car Salesman, and he’s in the Guinness Book Of World Records for having sold more cars than any other Car Salesman in the WORLD! The average Car Salesman sells 8-10 cars per month. A good…
How to outshine your competition every time
Something that comes up quite often when talking to Recruitment and Search Firm Owners about client attraction is whether or not my “style” of marketing would work in their market… In general, they’re referring to the tone of my emails which some would say can be quite ‘blunt’ and ‘to the point’… Which is something…
2 reasons you did it
Most Recruitment and Search Firm Owners I meet set up their business for one of two reasons in the main And if you’re anything like them you’ll probably be the same. The potential for income To have more control of your time In fact, for most people, it’s likely to be the combination of the…
Why you should knock the hustle
Don’t get me wrong; hard work does have its place. And you will have to work hard to some extent to be successful in business, Especially in the early days. But once you’re established, working harder won’t make your profits bigger. It sounds counter-intuitive but trust me, I’ve seen it enough times and experienced it…
The second-hand Recruitment “secret” I keep in my back pocket
When I first started my business, I subscribed to Ben Settles course on email marketing, And as bonus, with it, you got what he calls his “Street-Smart Email Crib Sheet” (basically a PDF document about email marketing) It was packed full of example subject lines, Example email topics, And example emails that you could use…
Can you do this on Monday?
Some of the Recruitment and Search Firm Owners I work with will step into their office on Monday morning with an inbox full of new inquiries from prospects who want to speak with them about their services. They ‘ll then spend the first part of their day following up with these prospects and then handpicking…
Spend two whole days with me and I’ll make you feel special
The “Super Early Bird” discount for “Lead Genesis” ends in just over five days. And the very second the countdown timer hits zero your price to attend will be going up for good. Claim your spot at the “Super Early Bird” discount rate here I know if you’re like most the Recruitment and Search Firm…
Why your customers and clients want to be wrong
Somebody somewhere once came up with the phrase “the customer is always right”. You’ve probably heard it said before. I don’t know who said it, and I don’t know why they said it, but there are so many reasons why this is incorrect, and perhaps we’ll look at a few more of the reasons another…
What does your behaviour say?
How committed are you? It’s a question that you will answer several times throughout your day without ever actually thinking about it. And the answer you give each time you ask will determine what results you get. It’s not something you answer verbally. It ‘s usually only answered in your subconscious. But the answer can…
Did you hear this rumour?
When I was younger, there was a rumour on the school playground that if you ate a pip, the type you might find in the core of an apple… You’d grow an apple tree in your stomach and it would grow so big that eventually, your stomach would explode… I’m not sure who started the…
What does “more clients” really mean?
Want more clients? And I don’t mean just ‘any’ clients… I mean, do you want more of your ideal clients? Clients that respect what you do, are willing to pay your fees and don’t negotiate on price. Clients that pay you on time, every time without giving you the same tired excuses as to why…
Lessons from Rubin “The Hurricane” Carter
Have you ever seen the film ‘The Hurricane” by Denzel Washington? It’s based on the true story of a boxer, Ruben “The Hurricane” Carter, who gets convicted of murder… A triple homicide… That he didn’t actually commit! Very quickly, Ruben finds himself behind bars in a situation he didn’t want to be in… But instead…
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